Between 27-29 March 2025, Romania, the Brașov city will host one of the most anticipated exhibitions in the Romanian bakery, confectionery and HoReCa industry: GastroPan 2025. The event will take place at the Lux Divina center, located in the center of the country, offering an ideal setting for the meeting of the most important people in this sector. With three generous exhibition halls and outdoor spaces, the exhibition promises to bring innovative solutions and cutting-edge trends to the public.
At this edition, prestigious exhibitors from the country and abroad will come with cutting-edge technologies, state-of-the-art equipment, ingredients and solutions intended for both large businesses and small entrepreneurs in the field of bakery, confectionery and gastronomy. The event attracts not only new visitors, who come to discover the opportunities and innovations brought by the exhibitors, but also those who return year after year, eager to update their knowledge and connect with industry leaders. GastroPan is more than just an exhibition – it is the place that has been reshaping the industry for 16 consecutive years.
The evolution of the exhibition from year to year
Over the years, the GastroPan exhibition has become an important landmark in the bakery, confectionery and HoReCa industry, constantly growing in scale and importance. Each edition has brought a significant expansion, both in terms of the number of exhibitors and visitors, consolidating its position as an unmissable event for professionals in the field.
The previous editions were distinguished by the presence of hundreds of exhibitors from Romania and abroad, who brought innovative technologies, state-of-the-art equipment and modern solutions for businesses in the food sector. The number of visitors has grown year by year, reaching tens of thousands, most of them specialists and entrepreneurs eager to learn the latest trends in food and connect with top suppliers.
The upcoming edition is expected to be one of the biggest so far, benefiting from a large capacity at the Lux Divina center in Brașov, with three exhibition halls and dedicated outdoor spaces. The exhibition is expected to host more than 100 exhibitors from around the world, who will showcase cutting-edge technologies, digital solutions, advanced equipment and innovations in ingredients and production processes. Visitors will have the opportunity to discover current trends such as automation, sustainability and personalization of food products, highlighting how GastroPan evolves from one edition to the next, constantly offering new solutions for the ever-changing needs of the industry.
Participating as an exhibitor at GastroPan brings numerous advantages and valuable opportunities for companies in the food industry. GastroPan is one of the most important exhibitions in Romania, intended for the bakery, confectionery, gastronomy and HoReCa sector, and the presence as an exhibitor at this event can significantly transform the visibility and success of a business:
- Maximum exposure and increased visibility
As an exhibitor, your company benefits from an excellent platform to present your products and services to a well-defined target audience. This direct exposure can increase brand awareness and attract new customers and business partners.
- Generating leads and increasing sales
One of the biggest advantages of attending GastroPan is the ability to generate quality leads and close contracts on the spot. Exhibition visitors are professionals actively interested in discovering new products, technologies and solutions, which increases the chances of turning interactions into concrete sales.
- Building and strengthening business relationships
Attending GastroPan facilitates face-to-face meetings with other industry professionals, including potential business partners, suppliers and investors. Networking at the event can open doors for long-term collaborations and accelerate expansion into new markets.
- Access to innovation and market trends
Participating in the exhibition helps you stay abreast of developments in the field and inspire you to adapt your business to market changes. The exhibition provides an excellent opportunity to observe what competitors are doing, identify opportunities for improvement and adopt best practices in your business.
- Promotional benefits, digital marketing and branding
As an exhibitor, you benefit from marketing and advertising campaigns that amplify the presence of your brand, both during the event and in the period before and after it. In addition, the exhibition gives you access to media channels and a wider audience, ensuring effective promotion and increased visibility for your business.
- Positioning as an industry leader
A constant presence at the exhibition demonstrates your commitment to innovation and quality, which can strengthen the trust of customers and partners in your brand. This can lead to customer loyalty and attracting new partners who want to work with a company recognized for its excellence.
Visitors to Gastropan 2025 come from a wide range of fields, representing both experienced professionals and newcomers to the industry. From edition to edition, the exhibition has managed to attract an impressive number of loyal visitors who return year after year, but also new participants who are eager to discover the opportunities offered by this landmark event. Among them are:
- Readers of Brutarul-Cofetarul and Gastromedia magazines
These visitors are generally bakery, confectionery and HoReCa professionals who follow industry trends closely. As loyal readers of the specialty magazines Brutarul-Cofetarul and Gastromedia, they are always looking for news, technical solutions and innovative ideas that they can implement in their businesses. For these professionals, GastroPan is the perfect place to see the latest technologies and products they've read about in trade magazines.
- Participants of the Academy of Pangastro Courses
Learners participating in Pangastro refresher courses are a dynamic and growing category. They improve their skills and knowledge in the field of baking, confectionery and gastronomy, and the GastroPan exhibition is an opportunity for them to see the practical applications of the techniques learned, discover professional equipment and interact with industry experts and entrepreneurs. Participation in GastroPan gives them the opportunity to complement their theoretical training with valuable practical experience.
- Experienced entrepreneurs and managers
Entrepreneurs and managers who have been running businesses for decades form another important category of visitors. They own well-established establishments in the food business and come to GastroPan to discover new technologies to streamline their production processes, improve product quality and reduce costs. For these professionals, the exhibition is a chance to stay competitive in the market and expand their networks of collaborators.
- Future entrepreneurs and start-ups
Visitors who want to enter the field of bakery, confectionery or gastronomy, either by opening a new business or by developing a start-up, come to GastroPan to be informed and inspired. They are looking for innovative and cost-effective solutions that will enable them to launch their business successfully. For many of them, European funds represent a financing opportunity, and GastroPan offers them the opportunity to meet suppliers and partners who can facilitate this process.
- Participants in specialized conferences
A distinct category is represented by the participants of the specialist conferences, who come to learn about the latest trends and challenges in the industry. These are generally opinion leaders, experts and professionals who attend events of this kind to share knowledge, learn from the experience of others and discuss the future of industries. GastroPan gives them a perfect platform to interact with industry peers and explore practical solutions to the problems they face.
- Supply chain managers (hypermarkets, supermarkets)
Managers and representatives of retail supply chains – hypermarkets, supermarkets and other large stores – are another category of visitors who come to GastroPan to diversify their offers and identify new partners. They are looking for innovative products and more efficient supply solutions, essential for optimizing distribution processes and reducing costs. The exhibition offers them an excellent opportunity to discover suppliers and enter into partnerships that can improve the quality and variety of products offered to end customers.
- Pupils and students, accompanied by teachers
An increasingly important segment of visitors is represented by pupils and students from the food industry sectors. These young people, at the beginning of their professional careers, come to GastroPan to better understand the opportunities available in this sector and to be inspired by the innovations presented. Through the exhibition, they have the opportunity to interact with professionals and potential employers, thus building their first useful contacts for their future careers.
Ways to participate in GastroPan 2025
To participate at GastroPan 2025, exhibitors have at their disposal a variety of promotion methods, adapted to the needs and objectives of each business. Regardless of company size or goals, each exhibitor can choose the format that maximizes their visibility and impact on their target audience.
- Exhibition stand
The most complete form of participation is the exhibition stand, which offers companies a dedicated space within the exhibition. Here, exhibitors can present their products and services in an interactive way, having the opportunity to directly demonstrate the functionality of the equipment, offer samples or organize demonstration sessions. The exhibition stand allows direct interaction with visitors, giving them the chance to discover the products in a real setting and to talk with company representatives.
- Business stand
A more compact format and oriented towards discussions and networking, the business stand is ideal for companies that want to present their service offer or establish partnerships and collaborations. It includes a dedicated meeting space, perfect for negotiations, presentations and strengthening relationships with potential clients or business partners. The business stand is an effective solution for companies that mainly pursue B2B discussions and building solid partnerships.
- Roll-up exposure
Participants who want a visual presence at the exhibition, but who do not require an actual stand, can choose the placement of an advertising roll-up. This modality provides constant visual exposure, strategically placed in high-traffic locations such as main entrances. The roll-up allows the promotion of the brand and the offer in an accessible way, attracting the attention of the visitors and strengthening the visibility among the participants.
- The official GastroPan catalog
For companies that want to maximize their presence without being physically at the event, promotion in the exhibition catalog is a great way to showcase their products and services. The catalog is distributed to all visitors and contains essential information about each exhibitor, thus providing visibility even after the end of the event. A presence in the catalog ensures that the brand remains available to potential customers and collaborators for a long time, increasing the chances of subsequent contact.
For more information and details regarding the methods of participation and promotion for suppliers in the field, contact the organizers at
